“If the trainees do not apply what they learned, the program has been a failure even if learning has taken place”
—DON AND JIM KIRKPATRICK
THE FUNDAMENTAL RATIONALE for any corporate learning initiative is to improve business results by helping employees do their jobs more effectively (Figure D3.1). How well trainees first learn, and then utilize, new methods determines training's ultimate value. A return on the investment requires effective as well as efficient learning.
In a corporate setting, the effectiveness of learning equates to its applicability. Learning and development programs must do more than simply impart ...