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The Social Media Strategist: Build a Successful Program from the Inside Out by Christopher Barger

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CHAPTER 7THE FIRST THING WE DO … LET’S WORK WITH THE LAWYERS

“The first thing we do, let’s kill all the lawyers.” That line, uttered by the otherwise forgettable character of Dick the Butcher in William Shakespeare’s Henry VI, Part 2, has been referenced so often that it’s become a cliché unto itself—a blanket denunciation usually intended to dismiss the entire legal profession as a negative and damaging influence on society.

It’s a common enough sentiment, isn’t it? Even in the corporate and organizational world—or perhaps especially in the corporate and organizational world—meeting with lawyers is usually grounds for grumbling, concern, or at the very least a significant dose of caffeine!

When social media and legal collide, the complaints ...

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