Chapter 32. Productivity Applications

The companies highlighted here offer the widest range of features of any category in The Social Media Bible. These are all part of the wide range of "productivity tools." These tools include event management, VOIP telecommunications, peer-to-peer downloads, alerts, word processing and spreadsheets in the cloud, and even online surveys.

These tools are especially worth exploring as they are readily available, highly feature rich, and free. As you read each profile, keep in mind that its features and functions may or may not be right for your particular business. Use the Tool Scorecard at the end of the chapter to help you determine which of these tools qualify for further consideration when you begin creating your social media strategy in Part III of the book.


Company Name:




San Francisco, California





Revenue Model:

User fees


Processing fees start at $1 and increase depending on plan


Marketplace for activities.

What Is It?

Acteva offers a secure online event management solution for corporations, associations, event planners, nonprofits, faith-based organizations, entertainment organizations, schools and universities, and other continuing education organizations. The service allows event organizers to focus on the event preparation rather than the administrative and attendance duties necessary for hosting the event, and offers a MultiVent option for organizations running numerous ...

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