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The Sponsor Effect
book

The Sponsor Effect

by Sylvia Ann Hewlett
May 2019
Intermediate to advanced content levelIntermediate to advanced
208 pages
4h 8m
English
Harvard Business Review Press
Audiobook available
Content preview from The Sponsor Effect

7

Instruct to Fill the Gaps

Horacio Rozanski and Tiger Tyagarajan, whom we met earlier in this book, sponsored individuals who already had superb skills. They chose these protégés precisely because they were ready to deliver performance and a value add at the highest levels.

But there’s another common scenario: talented protégés who lack a few key skills, whether professional or interpersonal. They need a sponsor who won’t just believe in their value and have their back. They need a sponsor who will work to help them grow into their potential.

It’s one of the many ways in which sponsors deliver for their protégés, so that these protégés in turn are better able to support them and their organizations. According to CTI’s survey, 74 percent of sponsors ...

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Publisher Resources

ISBN: 9781633695665