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The StartUp Master Plan
book

The StartUp Master Plan

by Dr. Nikhil Agarwal, Krishiv Agarwal
April 2022
Beginner content levelBeginner
198 pages
4h 39m
English
Business Expert Press
Content preview from The StartUp Master Plan

CHAPTER 14

Get Lucky—Taking Risky Decisions

Risk. Usually, people think of this wrongly, but actually, it is the only way to thrive. Do not see risk in terms of loss; see it in terms of probability and the losses associated with those probabilities. If you have a 50 percent of losing two million dollars of a business valued at 10 million, do not go for it. Why? The odds are not in your favor, and there is too much at stake.

Risk is a choice.

Popular books about entrepreneurship frequently imply that entrepreneurs get lucky by taking huge risks. This is a myth! Most successful entrepreneurs are actually very cautious. They take risks, certainly, but they get lucky by de-risking their ventures as much as possible.

This chapter explains how to approach ...

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Publisher Resources

ISBN: 9781637422038