The StartUp Master Plan

PART II

Okay, so we have finished the easy bit. Now for the hard part.

Around 90 percent of the startups fail in their first year, mainly due to bad timing and other problems such as impaired decision making.

That is a scary statistic, but most entrepreneurs only prepare for starting a startup, and they push aside the most significant bit: keeping it alive and profitable. Profitability will not come overnight; it took Facebook two years to get into the green.

This chapter will help you learn the skills necessary to keep a business alive. Although this will not contain everything, it will be enough to get you started on the journey, and from there, you can learn by yourself.

We will be discussing a wide array of things, from how to keep your business ...