Chapter 18

How Five CIOs From Different Industries Leverage Technology Strategically to Innovate Value

Kids brains are wired differently than those of previous generations. They live in a world centered on technology.

Dave FinneganChief Information Officer, Bear—Build-A-Bear

We have created sophisticated business intelligence to find the golden nuggets from each of our business, and leverage them across the Penske enterprise.

Stephen PickettSenior Vice President of Information Technologyand CIO of Penske Corporation

We help patients improve drug adherence through a set of services enabled by technology, which reduces costs and improves health outcomes.

Gary WimberlySenior Vice President and CIO of Express Scripts

We provide insurance companies ...

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