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The Case for the Service-Based
Project Leader
INTRODUCTION
e service-based project leader has an antidote to the crisis in project
management. Customer focus, portfolio project management, increasing
project management maturity, project management in academia, and
focus on transparency and ethics will require project managers to trans-
form themselves into leaders who serve with condence and purpose.
CUSTOMER FOCUS
Customers have a sense of their needs but do not always understand the
full implications of their needs. e project team must go to great lengths
to understand real customer needs.
Nothing can cripple a project more quickly than a ...