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The Studio Business Book: A Guide to Professional Recording Studio Business and Management, Third Edition by Jim Mandell, Mitch Gallagher

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Typecasting

Given the unending variety of sizes, styles and services out there, choosing a studio to work in can get pretty confusing. But among the thousands of operations from coast to coast, some fairly universal characteristics become apparent when you step back and gather some perspective.

In the Beginning…

It’s been estimated that there were 50,000 4-track tape recorders in the world. When TEAC came out with the first Model 3340 self-sync 4-track back in 1971, no one could have imagined the kind of spark it would ignite. Suddenly, multi-track recording was within reach of anyone who could scrape a thousand bucks together.

Those were magic machines. With a little ingenuity, you could coax seven, ten or even 13 bounced tracks out of them ...

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