Chapter 6. High-Tech Marketing Collaterals

<feature><title>Issues Covered</title>

In This Chapter

<objective>

What are the various electronic options for high-tech marketing materials?

</objective>
<objective>

How do you create virtual tours?

</objective>
<objective>

How do you create CD tours?

</objective>
<objective>

How do you create property Web sites?

</objective>
<objective>

How do you create electronic seller presentations?

</objective>
<objective>

What other electronic collaterals should you consider using?

</objective>
</feature>

Creating a Web site and using e-mail newsletters to market yourself ,as described in Chapter 4, “Effective Web Sites,” and Chapter 5,“Online Marketing Techniques,” are good ways to promote your services, but don’t stop there.Your ...

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