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The Truth About Personal Performance (Collection)
book

The Truth About Personal Performance (Collection)

by James O’Rourke, Leigh L. Thompson, Robert E. Gunther
August 2010
Beginner content levelBeginner
656 pages
11h 58m
English
Pearson
Content preview from The Truth About Personal Performance (Collection)

Truth 12. Build the case: It's a challenge and an opportunity

We have all seen the "Uncle Sam Wants You" posters encouraging military service.

If you were to design a similar recruiting advertisement for your team's participation in your change agenda, what would it look like? Would you use words and concepts such as rewarding, learning journey, discovery, pride, innovation, empowering, freedom and latitude, hard work, continuous improvement, or fun? Why would you select certain words versus others? Would your words capture and keep attention, set realistic expectations, and provide some level of inspiration?

Whether you're in a "startup" or a "turnaround," trying to change deeply rooted and outdated business practices and attitudes, or pushing ...

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Publisher Resources

ISBN: 9780132582315