Truth 15. To realize the future, you must create it

Once you know your destination, you will need a map to get there. Therefore, while you have those people around the table discussing your organization's vision, don't be in a rush to adjourn. Making your dream a reality requires strategy.

This is where pragmatic business planning begins.

Reflecting upon your new or revitalized vision, you should consider whether your organization has the appropriate resources and competencies or whether it needs different skills, systems enhancements, better information, different market participation, or alternate financing models. Strategy considers your present organizational state as baseline and outlines the course to where you want to be. It addresses ...

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