City Poster

Vintage repetition and randomness

The Brief

Create a promotional typographic poster for your favorite city

Trim Size

Tabloid/A3

Learning Points

  • Threading text

  • Using repetition and variation

  • Applying sequential styles

Tools

InDesign

Fonts Used

Gill Sans

Inspiration

pin.it/2aRp6Pl

“Johnston Sans: The Tube typeface that changed everything” bbc.co.uk/news/magazine-35916807

Ask any designer to reference London, and they’ll reach immediately for their Gill Sans typeface. That’s not just because it’s possibly the most famous humanist sans serif in the world, but because it looks just like the typeface we see everywhere on the London Underground, even though it isn’t.

The corporate typeface of London’s Underground is Edward Johnston’s ...

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