Over 2 years ago we started a “Sales As A Service” business called ElasticSales. The vision for Elastic was to build a massive sales infrastructure and empower startups and companies around the world to tap into that infrastructure in order to scale their sales efforts.
Think Amazon AWS for Sales.
Our mission was simple:
Never again should a great company fail because of a lack of sales.
We started hiring top sales talent, opening offices and signing up clients within the first few weeks. It was clear that there was massive demand for this service out there. What wasn’t clear was what kind of software we would have ...