Chapter FourBias-Free Views on Behaviour.
Everybody Is Living in Media Bubbles
Significance Systems gives people the ability to identify emotions around a narrative and how the narrative changes and evolves over time. They’re able to find the strongest stories or brands in a particular sector or category, and then apply that in lots of different fields. John says everybody is living in media bubbles these days, and these are pretty much by design. Google, Facebook, the newspaper, or TV channels, they’re all media bubbles, so it’s hard ...
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