3 Making Space

DOI: 10.4324/9781003396833-6

In March of 2020, the COVID-19 pandemic threw many businesses into full-blown crisis management mode. Organisations grappled with financial and liquidity issues. Navigating complicated government support programs and overcoming supply chain challenges, they had to find new ways to serve their customers and develop new business strategies, all while protecting their brand. Their leaders faced enormous challenges managing their workforce – furloughing workers, working from home, establishing safe working practices, managing employee safety and well-being, and planning for a new way of work post-COVID. Confronted with such complexity, many businesses treated the pandemic as an opportunity to reset. ...

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