Chapter 9. When You Can’t Beat the Business Cycle, Hedge Its Risks!
“Breaking away from being captive of domestic economic cycles is the thing we’ve been working on for the last six years. We’ve done that by geographic and market diversity, rather than product diversity. We’ve gone to more countries. We’ve gone to more customers in different industries.”
—Kenneth Butterworth, Chairman and CEO, LoctiteCorporation
Much the work of the Master Cyclist executive team is devoted to first forecasting and anticipating movements in the business cycle and then implementing proactive strategies and tactics to take advantage of the opportunities that such ...
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