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Gauging the environment

Much of this book and its prescriptions for management are about understanding, mastery and redesign of what is happening within a business or organisation. It is about the processes which deliver. But management cannot be restricted to this. It always operates within an external environment, within a context of possibilities and constraints, and these are typically in flux. They have a huge bearing on what is required to be successful and what has to be taken into account when doing so.

The most obvious example is the legal framework within which any business works and its requirement to make money rather than lose it, but it goes much further than this. In many situations, one business will be heavily dependent ...

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