Chapter 1Sportscasting: A Brief History and Overview

A Spectacular Century’s Worth of Growth

These were men who had to invent what to say. Sportscasting pioneers painting word images and creating phrases. Sketchy descriptions of baseball games and boxing matches transmitted over scratchy radio signals heard by relatively few.

These were the early 1920s.

Not even a century later, sportscasting is a multibillion-dollar business. Entire entities are built around sports content, often delivering round-the-clock coverage of events and sports news on multiple platforms. These include outlets on both the national and regional levels as well as individual channels owned and operated by leagues, conferences, teams, and universities. Thousands of conventional, ...

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