When Slack came onto the scene in 2014, it promised to kill email once and for all. This collaborative instant communication platform was envisioned with the extremely lofty goal of completely revolutionizing workplace culture. Yet, while ambitious, it is hard to say that this goal has not been met. Used by 77% of Fortune 100 companies,1 Slack is the ...
© Griffin Kao, Jessica Hong, Michael Perusse and Weizhen Sheng 2020
G. Kao et al.Turning Silicon into Goldhttps://doi.org/10.1007/978-1-4842-5629-9_99. Flourishing Freemium
How Slack Managed to Create One of the Highest Paid Conversion Rates in the Industry
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Wynnewood, PA, USA
(2)
Edina, MN, USA
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Cambridge, MA, USA
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Markham, ON, Canada
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