Chapter 14

Mobile TV Content Design Rules

Shelley Buchinger

University of Vienna

Julia Wippersberg

University of Vienna

Klaus Lojka

University of Vienna

Karin Macher

Film Academy Vienna

Werner Robitza

University of Vienna

Matej Nezveda

University of Vienna

Patrik Hummelbrunner

University of Vienna

Helmut Hlavacs

University of Vienna

Contents

14.1 Introduction

14.2 Investigation Procedure

14.2.1 Available Literature

14.2.2 Collecting and Analyzing Made-for-Mobile Content

14.3 Guidelines for Mobile TV Content Creation

14.3.1 Image: Camera

14.3.2 ...

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