Corporate financial reporting in recent years has extended far beyond corporate websites to include social media. Some use Facebook and have their own Facebook page. Use of Twitter is common, especially for such short items as earnings and dividend announcements and other news events. YouTube is also common for use in showing videos of company gatherings, including investor meetings and executive presentations. LinkedIn, since it is populated heavily by professionals, is used for a variety of financial reports. Several companies use blogs, although blogs devoted to IR are much less common; most of them are marketing devices.
Social media are also used by companies for promotional purposes well beyond the ...
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