Japan is the second largest economic power and the second most important consumer market in the world. During the 1980s, at the heights of Japan's economic success, Japanese management styles were seen as role models and began to influence Western business practices. From the beginning of the 1990s, however, Japan went through a major recession which led to numerous changes in traditional Japanese management processes. By the beginning of the 21st century Japan appeared to have recovered from its economic crisis and is now trying to maintain its role as a major player in the global economy.
Japan has survived a major recession and Japanese companies have employed numerous new management strategies to deal with the new challenges. These strategies may also be of interest to Western and non-Western companies alike.
This book outlines the particulars of Japanese management and how modern Japanese management employs many practices which are very successful and worth adopting. The main objective of this book is to illustrate the many teachings that Japanese management practice can offer the rest of the world. The book thus targets managers who deal with Japanese business partners, or work in Japan, students of Japanese Studies, Asian Studies or International Business.