O'Reilly logo

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Understanding market research

Video Description

Market research ties in with ethnographic research to provide a business- AND project-centric view of the users of your site or app.

Table of Contents

  1. Understanding Market Research 00:02:36