Chapter 7How to Make a Photobook (in 17 Rules)

In the following, I am going to summarize the content of the preceding chapters through a set of rules. As is always the case with rules, they are only useful if they are being understood for what they are. There can be—and will be—exceptions. But especially those not very experienced with making photobooks might want to initially stick to the rules, to then break them later.

Rule #1: Have a Good Answer for: “ Why does this Book Have to be Made?”

Don't get me wrong: I love photobooks, and I can't get enough of them. That said, there are already thousands and thousands of photobooks in existence. Given the time, effort, and money that a photographer will have to invest into the making of their own ...

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