8
Applying EBM at the Organizational Level
Imperious Insurance’s CEO, Walter, was frustrated. “This so-called organizational transformation has been going on for over a year, and we have yet to see results. We have spent millions of dollars on your consultants, on process redesign, on training…, and yet I do not see any real differences in the way we work. And this is not the first time we have tried this. Twenty years ago, it was Six Sigma, and thirty years ago, we tried business process re-engineering. Why can our people not seem to get it?”
Anne, a partner with Vanity Consulting, tried to explain. “It is the culture. People just do not want to change.”
Walter sputtered, “Well, you had better figure out how to make them change, or your firm ...
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