Chapter 10. Understanding the perception of time

This chapter covers

  • How perception alters time
  • How quickly your app should respond
  • Improving the perception of how long tasks take

In this chapter, we’ll look at how people perceive time when using a mobile app and the factors that influence their perception. I’ll then show you how you can positively influence perception to make your app feel quick and responsive. This allows people to believe the app is helping them achieve their goal faster and not wasting their time. In this chapter, you’ll also hear about some of the ways Raymond adjusted his shopping app to allow for different perceptions of time.

As humans, we perceive time in different ways based on a variety of circumstances. You may ...

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