User Research with Kids: How to Effectively Conduct Research with Participants Aged 3-16

© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2021

T. V. SnitkerUser Research with Kidshttps://doi.org/10.1007/978-1-4842-7071-4_1

1. Understanding Kids and Their Experiences

An introduction to research with kids

Thomas Visby Snitker¹  

(1)

Nordhavn, Denmark

 

As a designer, producer, marketeer, or researcher with children as the audience, you must be cognizant that kids behave differently than adults in order to be successful. You need to include the kids in the process through all of the stages, from the early ideation phases all the way to conceptualization, design, prototyping, and eventually the launch.

This book aims to inspire practitioners who are working in this development and design process, and can ...