© Cornel Hillmann 2021
C. HillmannUX for XRDesign Thinkinghttps://doi.org/10.1007/978-1-4842-7020-2_3

3. The Rise of UX and How It Drives XR User Adoption

Cornel Hillmann1  
(1)
Singapore, Singapore
 

3.1 Introduction

This chapter is dedicated to the economic context of UX and XR. What does UX mean for the game industry, and how has the digital landscape changed that game engine toolsets and frameworks became more important for the success of digital XR products? What are the future-proof use cases and emerging standards from recent VR history, and what design philosophy is most relevant for the future role of XR designers?

3.2 UX and the Macroeconomics of the Next Big Thing

UX design is, to a great degree, a strategic business tool. While helping to solve ...

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