© Edward Stull 2018
Edward StullUX Fundamentals for Non-UX Professionalshttps://doi.org/10.1007/978-1-4842-3811-0_8

8. Favor the Familiar

Edward Stull1 
(1)
Upper Arlington, Ohio, USA
 

Michigan J. Frog was unlike any other frog. He sang. He danced. He was destined for stardom. In Warner Bros.’ 1955 cartoon, One Froggy Evening , a construction worker freed Michigan from a time capsule buried within a recently demolished building’s cornerstone. Upon reaching the open air, the frog stood and sang, “Hello my baby, hello my honey. Hello, my ragtime gal. Send me a kiss by wire. Baby, my heart’s on fire.” The construction worker gasped in amazement as Michigan, wearing his trademark top hat and matching cane, pranced across the lid of the time capsule, which ...

Get UX Fundamentals for Non-UX Professionals: User Experience Principles for Managers, Writers, Designers, and Developers now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.