UX research at GitHub: Measuring hard-to-measure things

UX research at GitHub: Measuring hard-to-measure things

by Chrissie Brodigan
Released May 2017
Publisher(s): O'Reilly Media, Inc.
ISBN: 0636920457985

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Video description

GitHub has an abundance of quantitative data about what people are doing. Over the past two years, it has built a practice of qualitative research dedicated to uncovering the why. Qualitative research surfaces blind spots with product and customers and has changed the way GitHub ships features. Using three examples, Chrissie Brodigan shares how GitHub rolls features out as controlled experiments.

Product information

  • Title: UX research at GitHub: Measuring hard-to-measure things
  • Author(s): Chrissie Brodigan
  • Release date: May 2017
  • Publisher(s): O'Reilly Media, Inc.
  • ISBN: 0636920457985