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Who Are the Users?
Why Is This Question Important?
When Should You Ask the Question?
Answering the Question with Interviewing and Personas
Why Interviewing Works
Other Questions Interviewing Helps Answer
How to Answer the Question
STEP 1: Create BS personas.
STEP 2: Decide who, how, and where to interview.
STEP 3: Write a one-page plan.
STEP 4: Find 10 interviewees.
STEP 5: Prepare the interview.
STEP 6: Prepare for data collection.
STEP 7: Establish rapport.
STEP 8: Obtain consent.
STEP 9: Conduct the interviews.
STEP 10: Analyze collected data.
STEP 11: Transform BS personas to personas.
Other Methods to Answer the ...