Business models and their relationship to strategy1.
Peter B. Seddon, Geoffrey Lewis, Phil Freeman and Graeme Shanks
Abstract
The term business model is being used increasingly within the domain of e-Business as more and more organizations try to understand how to become more successful by leveraging the Internet. However, there is a great deal of confusion and very little agreement about what the term actually means. In particular, the term business model is frequently confused with strategy. In this chapter we present two perspectives of the term business model that clearly distinguish it from strategy. Under the first perspective, business models are abstractions of Porter’s recent conceptualizations of strategy. Under the second, business ...
Get Value Creation from E-Business Models now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
