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Visual Merchandising by Tony Morgan

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Store study: Topshop

The Topshop store in New York opened to much acclaim. The fashion-forward British brand was hailed as a huge retail success.

The worldwide fashion phenomenon Topshop is part of the Arcadia group, owned by retail guru Sir Philip Green. The brand has grown from strength to strength over the last decade and as a result has a presence in more than 20 countries. The flagship store in London’s West End boasts a nail bar and a hair salon among the 90,000 ft2 (8,400 m2) of the season’s “must-have” fashion labels. The company’s collaborations with up-and-coming as well as established designers has made the brand a desirable destination ...

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