CHAPTER eight Voice Casting and Marketing Your Talent

Casting Worldwide

Each country has a slightly different casting process. In the United States, animation casting is often done through a casting director, who calls voice-over agents. The agents send their actors to audition for the casting director or record an audition for him at the agent’s office. The casting director then recommends several actors to the producers/directors, who will choose the one they prefer for the part. In Europe, a specific studio is often chosen for a project, and the studio uses actors who are affiliated with it. According to Hiroe Tsukamoto of Aniplex Inc., in Japan the casting process may be similar to that in the United States, or a director or sound director ...

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