CHAPTER 5

Writing Newsletters and Web Articles

Those writing web content will very likely eventually compose newsletters and articles. Newsletters—regularly issued mini magazines or newspapers— are an effective way to build relationships with a group’s stakeholders. Articles appear widely across the World Wide Web as wikis or on websites for various causes, large and small organizations, and government agencies. This chapter will focus on writing the content for these two common genres.

Newsletters

Whether geared to supporters of a non-profit, employees of an organization, members of a community, or any group with a shared concern, newsletters report on news or matters of interest in an entertaining, succinct style. Ranging in length from a brief ...

Get Web Content now with O’Reilly online learning.

O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers.