Tables
Table 1.1 | Example Web 2.0 sites |
Table 2.1 | Most popular online purchases 2010 |
Table 2.2 | Business models for monetizing recorded music |
Table 3.1 | Comparison of media |
Table 5.1 | Red flags of an unprofessional web appearance |
Table 5.2 | Photo editing software |
Table 6.1 | Source code for head tags |
Table 6.2 | Commonly used HTML formatting commands |
Table 9.1 | Options for e-commerce: comparison of using fulfillment services versus DIY |
Table 9.2 | Shopping cart sites offered in conjunction with PayPal |
Table 10.1 | Application of marketing research to strategy |
Table 10.2 | Music industry trade associations |
Table 10.3 | Examples of industry conferences |
Table 11.1 | Comparison of grassroots versus guerrilla marketing |
Table 11.2 | U.S. online advertising spending growth by format |
Get Web Marketing for the Music Business, 2nd Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.