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What Makes You Tick? by Douglas E. Schoen, Michael J. Berland

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CHAPTER 14

Peter Carlisle

MANAGING DIRECTOR, OLYMPICS AND ACTION SPORTS, OCTAGON

Peter Carlisle is the driving force behind the success of Octagon’s Olympic and Action Sports division. An expert at the forefront of the booming action sports industry for more than a decade, he has successfully transitioned his creative marketing strategies to emerge as the leader in the representation and marketing of Olympic and Action Sports athletes.

Carlisle oversees the career management of Octagon’s clients through contract negotiations, endorsements, and licensing and merchandising opportunities. He has successfully created national partnerships between his clients and corporations including AT&T, Coca-Cola, Dannon, Disney, Hewlett-Packard, Lenovo, ...

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