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What would Steve Jobs do? by Peter Sander

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INTRODUCTION

Steve’s brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

—Apple Inc. company statement,October 5, 2011

 

“Stay hungry, stay foolish.”

That’s what Steve Jobs told us all on June 12, 2005, when he gave the now-famous 2005 commencement address to the graduating students of Stanford University.

In that address, he told three stories: about “connecting the dots,” about love and loss, and about death. It was a moving speech. It moved everybody in the audience. It moved many of us beyond that Stanford audience, the many fans of Jobs who had heard of his cancer diagnosis a year earlier.

It has moved a lot of people since then. ...

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