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What’s Stopping You?: Shatter the 9 Most Common Myths Keeping You from Starting Your Own Business by PhD R. Duane Ireland, PhD Bruce R. Barringer

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Chapter 1. Myth No. 1: It Takes an Extraordinary Person to Start a Business: Truth No. 1: You Can Do It!

Introduction

The notion that it takes an extraordinary person to start a business is the most damaging myth that we discuss in this book. In most cases, it simply isn’t true. There are two ways to think about this myth. First, ordinary people, no richer or smarter than you, start new businesses every day. To convince you of this, we’ll introduce you to some of these people in this chapter and throughout the book. Second, even if the myth were true, who’s to say that you’re not extraordinary? No one has the exact same set of abilities, skills, values, experiences, past accomplishments, and personal aspirations that you do. As a result, you could ...

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