Chapter 7Connecting With Clients

Whether you provide a one-time service or take on multiple projects for a client, freelancers must be as diligent in client relations as they are talented in their craft.

Welcome to another aspect of business: customer service. A lot of freelancers tend to use the term client relations more because they refer to their customers as clients. However you refer to your clients, the partnership you form with them—and the service you provide—speaks volumes about your business and your brand. It differentiates you from the bazillion other contractors out there. And if you draw upon your creative edge, you can really stand out from a crowd, because we all have something unique to offer.

Though you can deliver great service ...

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