Where Conference 2012: The Business of Location: Complete Video Compilation

Where Conference 2012: The Business of Location: Complete Video Compilation

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Released April 2012
Publisher(s): O'Reilly Media, Inc.
ISBN: 9781449334567

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Video description

How and where should you incorporate location technology into your products and services? What location technologies are most appropriate for your needs, and what's the right build-or-buy decision? And how will you manage, analyze, and act on all of that data? Today's location data pioneers explored those questions and more during three intensive days at the recent Where 2012 Conference. This video compilation puts you front and center at every tutorial, session, and keynote that took place.

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Table of contents

  1. Where Conference: Day 1
    1. Maps for Our Urban Species - Scott Rafer
    2. Telling Stories with Maps - Noah Iliinsky
    3. Telling Stories with Maps - Noah Iliinsky
    4. Map Scripting with Style - Adam DuVander
    5. Hey Startups, SoLoMoCo is No Longer 'Emerging'. Stop Acting Like It Is - Mike Schneider
    6. Map Scripting with Style - Adam DuVander
    7. Getting Started with the Google Maps API - Kathryn Hurley and Andres Ferrate
    8. Getting Started with the Google Maps API - Kathryn Hurley and Andres Ferrate
    9. Noise Reduction: Cutting Through The Clutter With Relevant, Intuitive Engines - Vijay Bangaru
    10. The New Age of Interactive Marketing: Creating One to One Relationships with Mobile - Dorrian Porter
    11. Hunch Global: Mining and Visualizing the Local Search Taste Graph - Harold Cooper
    12. Prototyping Location Apps With Big Data - Matt Biddulph
    13. Prototyping Location Apps With Big Data - Matt Biddulph
    14. A Deep Dive Into Using The HTML5 GeoLocation API with PhoneGap - Steven Gill
    15. A Deep Dive Into Using The HTML5 GeoLocation API with PhoneGap - Steven Gill
    16. Building Imaginary Worlds: SketchUp and Custom Street View - Mano Marks and Adam Hecht
    17. Building Imaginary Worlds: SketchUp and Custom Street View - Mano Marks and Adam Hecht
    18. Case Study: PayPal - Elena Krasnoperova
    19. Case Study: Iowa, Location and Evolution of Plastic Networks - Ben Milne
    20. Case Study: LevelUp - Chris Mahl
    21. The Essential Guide to Location Marketing - Asif Khan
    22. Connecting Digital Shoppers to the Analog World Via Their Phones - Jack Abraham
    23. Q with Brady Forrest, Dwolla, LevelUp, and PayPal - Brady Forrest, Ben Milne, and Chris Mahl
    24. Part 1 - A Guidebook to Advanced Mapping Techniques - Sha Hwang
    25. Part 2 - A Guidebook to Advanced Mapping Techniques - Sha Hwang
    26. Leveraging Google's Consumer Mapping Platform in the Enterprise - Sean Maday
    27. Leveraging Google's Consumer Mapping Platform in the Enterprise - Sean Maday
    28. Location Based Mobile Advertising: By the Numbers - Michael Boland
    29. Are $400 CPMs Possible? - Anne Bezancon
    30. An Open Web Mapping Tool Box - Dave Cole and Tom MacWright
    31. How
    32. Timeliness and Personalization to Understand Location - Akshay Patil
    33. Realworld Realtime GeoAnalytics - Bradley Voytek
    34. Zero to Hero: Building a Mobile, Cloud-based, Check-in App in 75 Minutes - David Martinez and Allan Laframboise
    35. HTML5: Advanced data visualization with Google Maps API - Josh Livni and Brendan Kenny
    36. Stories to Heal a City - Daniel Harris
    37. The Psychographics of Place - Michael Metcalf
    38. Global Brands Go Local With Social - Amy Millard
    39. Harnessing Video for Realtime Merchandising and Customer Engagement - Matthew Kovinsky
    40. Taking Mapping to the Billions - Ellen Dunne
    41. Tweet-a-Beer and the Art of Marketing Yourself - Daniel Wood
    42. Untappd: Bridging the Gap Between Location and Beer - Greg Avola
    43. Bing Maps for Windows 8 - Johannes Kebeck
    44. Bing Maps for Windows 8 - Johannes Kebeck
    45. Power of Place - Akshay Patil, Andrew Hogue, and Ben Lee
    46. Power of Place - Akshay Patil, Andrew Hogue, and Ben Lee
    47. Geotargeting Content on Facebook: NPR's Experiment in Local Engagement - Keith Hopper
    48. Context Trumps Location--But Brand Backs Them All! - Margot Bloomstein and Sara Wachter-Boettcher
    49. A Brave New World: Providing Context For What Is Possible And Probable - Charlene Li
    50. Top New Privacy Issues for all Location Companies - Alysa Z. Hutnik
    51. Designing Fast and Beautiful Maps - Eric Gundersen and Tom MacWright
    52. Putting Place in Social, Putting Social in it's Place - Mano Marks and Julia Ferraioli
    53. GIS Without the Box - Bern Szukalski and Jeff Archer
    54. The Dead Pool and The Also Rans - Sophia Parafina
  2. Where Conference: Day 2
    1. Responsive Design The Future of Mapping - Bruce Daniel
    2. Stratocam: Discovering The World's Best Satellite Imagery - Paul Rademacher
    3. What the MAC? - Toby Boudreaux
    4. When To *Not* Use Maps - Noah Iliinsky
    5. Grassroots Mapping Flight Demo - Mathew Lippincott and Stewart Long
    6. Location, Context, And Preferences: The Perfect Push Messaging Cocktail - Scott Kveton
    7. Contagions, Conquest, Quarantines: Mapping Disease From Venice to Houston - Thomas Goetz
    8. Data and Algorithm Driven Commerce - Mok Oh
    9. Dwolla: Ubiquity by Design - Ben Milne
    10. Building a Data Narrative: Discovering Haight Street - Jesper Andersen
    11. Story Mapping - Adding Narrative to Place - Daniel Harris
    12. Location, Social, and Mobile - The Key Foundations of a Marketplace Model - Leah Busque
    13. A Privacy Friendly Approach To 'Big Geo Data' Analysis - Duncan McCall
    14. Automated Engagement: Electronic Receipts the Future of Geo - Tyler Bell
    15. How Open is Open? Five Years Later ... - Ian White
    16. Platform, APIs Apps: Building The
    17. Overcoming the Challenges of Indoor Navigation - Nick Farina
    18. StreetEasy's Stack - Sebastian Delmont
    19. Serendipity as a Service - Gabe Smedresman
    20. Just in Time Analytics: Making Answers Keep up with Data - Sean Gorman
    21. Create, Share, And Consume Great Maps With ArcGIS Online - David Martinez and Jeff Archer
    22. OS Geo Projects - Zain Memon, Georgy Potapov, Vladimir Ermakov, Javier de la Torre, Sam Lanier, Ryan Avila, Nicholas Clayton-Syr
    23. Uber's Stack - Curtis Chambers
    24. Twitter's Stack - Raffi Krikorian
    25. GeoIQ's Stack - Andrew Turner
    26. CartoDB: How Working With Geospatial Data Can Be A Joy and Not A Pain - Javier de la Torre
    27. Geobrowsing with Google Earth - Tips and Tricks from the Google Earth Team - Peter Birch, Brendan Kenny, Sean Askay, and Julien
    28. Building The Augmented City - Trak Lord
    29. Where 2012: Launch Presentations - Michael Bauer, Paul Rademacher, Jon Tirmandi, Alex Gaber, Jaak Laineste, Perry Evans, and Da
    30. UpNext's Stack - Raj Advani
    31. Trulia's Stack - Sha Hwang
    32. 360Cities Stack - Jeffrey Martin
    33. Life after Mercator - Sha Hwang
    34. Life after Mercator - Sha Hwang
    35. Why Persistent Sensing Is Changing the Landscape of Mobile Apps? - Sam Liang
    36. To Google or Not to Google? Cost/Benefit Analysis Of Rolling Your Own Maps - Sebastian Delmont
    37. TaskRabbit's Stack - Brian Leonard
    38. Airbnb's Photo Stack - Joe Zadeh
  3. Where Conference: Day 3
    1. News Through Data - Jer Thorp
    2. Startup Showcase Winner Demo #1
    3. The Microwork Revolution - Leila Janah
    4. Startup Showcase Winner Demo #2
    5. Startup Showcase Winner Demo #3
    6. Startup Showcase Winner Demo #3
    7. Ambient Location and the Future of the Interface - Amber Case
    8. Gaming Reality - Will Wright
    9. Ultramapping: The New Geospatial Awareness - Adam Greenfield
    10. Insights Through Shared Space - Mary Ann de Lares Norris
    11. Perch - Perry Evans
    12. Why Your Where Is Not Theirs - Robert Munro
    13. How LBS Is Used To Build Egypt 2.0 - Adel Youssef
    14. To Map an Entire Country - Kate Chapman
    15. The Law of Government Access to Location Data - Nicole Ozer
    16. A Year in the life of Google Crisis Response - Pete Giencke
    17. How Do You Reverse Geocode Indoors? - Dave Sutter
    18. Just Because You Can Doesn't Mean You Should - Paul Wickman
    19. Narratives of a Post-User Internet: Infomorphs and Physical Locations - Luke Robert Mason, David Bausola, and Dan O'Hara
    20. How Tablets are Changing the Face of Maps - Danny Moon
    21. What's New in the Google Maps API - Thor Mitchell
    22. Uber: Connecting Geodata For and About Users - Bradley Voytek
    23. Microtasking Satellite Imagery Analysis for Disaster Response - Patrick Meier
    24. Health Where It Happens - Moderated by: Deborah Estrin - Panelists: Halle Tecco, Jen McCabe, Kendra Markle, and Bill Davenhall
    25. Geo-Government: The New Information EcoSystem for Government - Moderated by: Robert Greenberg - Panelists: Chris McIntosh, Charl
    26. Realtime Map Collaboration - Mick Thompson
    27. Drawing Outside The Lines - Eric Rodenbeck
    28. Are Mobile Maps Making Us Dumber? - Arne Ekstrom
    29. In-Depth with Local SEO - Rand Fishkin
    30. Hunting The Elusive SMB...How To Reach A Highly Fragmented Media Buyer - Moderated by: Michael Boland - Panelists: Wiley Cerilli
    31. Native vs HTML5 an Argument to Incorporate Both - Bo Fishback and Eric Koester
    32. Map Innovation Award
    33. VC Insight - Brady Forrest

Product information

  • Title: Where Conference 2012: The Business of Location: Complete Video Compilation
  • Author(s):
  • Release date: April 2012
  • Publisher(s): O'Reilly Media, Inc.
  • ISBN: 9781449334567