A FEW YEARS ago I worked for a corporate public accounting firm that hired a whip-smart new grad named Asha.
While our firm was among the 15th largest in the country, many top recruits heard the siren call of even bigger companies and Asha—being a star student—had her choice of any of them. I knew she had recently wrapped up an internship with a particular big firm-that-shall-remain-nameless and received an employment offer, too. So, over a cold beer at a baseball game we sponsored (ah, corporate life) I asked her why she chose us.
She answered without hesitation—and I knew what she meant. While still being very corporate—right down to the boring gray walls and penalty fines for missing ...