Why Tech Companies Don’t See Their Biggest Problems Coming

Book Description

Technology companies, such as Facebook, often fail to make crisis management a central feature of their operations, thanks to five blind spots to which they're especially susceptible. Recognizing these shortcomings is the first imperative; the next is developing a well-designed crisis-management program that includes several key features. All tech companies should take heed, because failing to reflect — and then act — can worsen the consequences of crises that come down the pike.

Product Information

  • Title: Why Tech Companies Don’t See Their Biggest Problems Coming
  • Author(s): Ian Mitroff
  • Release date: October 2018
  • Publisher(s): MIT Sloan Management Review
  • ISBN: 53863MIT60105