September 2020
Beginner
352 pages
8h 29m
English
Content preview from Why We Do What We Do
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About Lansons
Lansons is a leading reputation management and public relations consultancy advising companies, organisations and governments across the world.
Organisations with the best reputations outperform rivals in a myriad of tangible ways from recruiting higher quality people to succeeding with smaller marketing budgets to exerting greater influence over governments. We believe that every organisation should consciously manage its reputation, not just in times of crisis.
Formed in 1989, we've won over 80 awards for our work. We lead our industry on gender equality, giving back, employee ownership and being a great place to work.
Our approach is to challenge thinking and innovate, helping clients communicate more effectively. Applying neuroscience to communications is an important part of this. That's why we've supported Dr Helena Boschi in bringing this book to a global audience.
To find out more about Lansons visit www.lansons.com.