After publishing the application to the Windows Store, you may face a few challenges, such as how to grant free-of-charge access to a paid application or how to distribute the application to beta-testers when its visibility is limited. Both these problems can be easily solved by promotional codes, which you can generate using the Windows Dev Center. Then, you can send them to particular users, for instance, via e-mail messages.
In this recipe, you will learn how to generate a set of promotional codes for the published application as well as how to download the
.tsv file with the data of such codes.
To step through this recipe, you need a project that has already been published in the Windows Store.