Winning the War for Talent in Emerging Markets: Why Women Are the Solution

8

Becoming a Talent Magnet

As multinationals expand and solidify their presence in emerging markets, they have a rare opportunity to gain a powerful advantage in the cutthroat competition for top talent. Being known as a standout employer has an enduring impact on a company's image and reputation, enabling it to attract and retain the brightest and best right from the start and over the long haul.

Companies can create the conditions that allow talented women to flourish—that keep them motivated and feeling valued—by paying attention. Our data makes it clear what educated and ambitious women want from their employers: intellectually stimulating work, plentiful opportunities to learn and develop, smart colleagues and a supportive work environment, ...