Skip to Main Content
Womenomics
book

Womenomics

by Claire Shipman, Katty Kay
June 2009
Beginner content levelBeginner
256 pages
5h 15m
English
HarperCollins Publishers
Content preview from Womenomics

CHAPTER ONE

womenomics 101

Once upon a time big bad corporations employed women because they were cheap, made good coffee, suggested diversity, and, let’s face it, looked a heck of a lot better than most men. Times have changed. Forty years after professional women first stormed the corporate barricades, those same firms are looking at us and seeing dollar signs. They’ve discovered that women deliver profits, often in big numbers, and that we are very worth hanging on to.

This is not just wishful thinking. A whole host of business brains, from Michigan to Norway, have uncovered an “asset-to-estrogen” ratio, which suggests two things: more women at a company can mean more profit, and every company in the Western world would do well to treat ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Raising Freethinkers

Raising Freethinkers

Dale McGowan, Molleen Matsumura, Amanda Metskas, Jan Devor
Capturing the Universe

Capturing the Universe

Chris Woodhouse
Need, Speed, and Greed

Need, Speed, and Greed

Vijay V. Vaitheeswaran
Cartoons for Trainers

Cartoons for Trainers

Lenn Millbower, Doris Yager

Publisher Resources

ISBN: 9780061882760Purchase book