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Working the Crowd - Social media marketing for business Second edition by Eileen Brown

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5 NETWORKS

In this chapter we will talk about some of the other main online interaction sites used for business, community, friends and family. We will look at hobby sites, location sites and music streaming sites. We will talk about online classified ad sites which enable you to find almost anything online, we will talk about how you can buy and sell items. Twitter, the current darling of the online news and conversation, has become the news broadcast hub of the moment, and we will try to understand why this is. Finally, we will look at how Generation Y is changing the way we work and how the way we interact is changing the way companies work. We will start to look brand strategy and where you can start the conversation and collaboration ...

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