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Working the Crowd by Eileen Brown

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TWITTER FOR YOUR BUSINESS

Twitter has exploded in popularity since it was launched in 2006, and many businesses are capitalising on the real-time news feed by using it as a news broadcasting, customer service and information tool. Twitter is a microblogging service, where users post short 140 character status messages which are read by their followers. It has over 105 million registered users, and 300,000 new accounts are being created every day. Tweets can be responded to in several ways. You can send a reply that can be seen publicly, you can reply privately with a direct message, or you can forward a message to others using the retweet feature so that others can view your posts. You can use Twitter to talk about anything—from what you had ...

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